In 2022, Atlantic Packaging announced the launch of A New Earth Project, its global initiative to create, scale, and advocate for sustainable packaging solutions to help eliminate plastic pollution from the world’s oceans, lakes, and rivers. This coalition of outdoor enthusiasts, industry-leading brands, and innovative packaging suppliers has grown into a robust movement to raise awareness of and find critical solutions to address the increasing levels of plastic pollution in global waterways. For Plastic-Free July, this week we’ll hear from Brook Hopper of A New Earth Project to learn more about ANEP’s goals and initiatives.