We’re excited to be bringing three great industry presentations to IFTD again this year. In addition, these business seminars will all be broadcast live from IFTD on the AFFTA Facebook page (@AFFTA) as part of our FlyX Series (all times are EST). Mark your calendars!
The Sustainable Angler: A Climate Change Panel Discussion
Wednesday, July 11th 10:00 am – 11:00 am
Presenters: Rick Crawford, president, Emerger Strategies; Hilary Hutcheson, Lary’s Fly & Supply; Garrison Doctor, co-founder, RepYourWater; John Land Le Coq, CEO, Fishpond; and Dr. Aaron Adams, Bonefish & Tarpon Trust
There are three main threats the fly-fishing industry faces today: pollution, policy and population, or the “3 P’s,” and each of them are directly related to climate change and the health of our industry. Join our panelists who will discuss, educate, and create more awareness about how smart business owners are turning these threats into business opportunities.
Thursday, July 11th at 1:30 pm – 2:30 pm
Presenters: Brian O’Keefe, Jako Lucas, Jennifer Lavigne, Mark Harbaugh, Dr. Aaron Adams, Capt. Tony DiGiulian, Dr. Jake Brownscombe, Sascha Clark Danylchuk, Dr. Andy Danylchuk, and Bryan Huskey
The rise of social media and smart phones has made the days of anglers telling tales and exaggerating the size of their catch all but obsolete. While this might mean that anglers are now more honest people, what does it mean for the fish? Does it matter what fish photos “look” like? Is it time to reevaluate the hero shot? What role does the industry play? Join Keepemwet Fishing scientists and anglers for a discussion about the future of fish and fishing.
Growth Opportunity: Retail Strategies for Bringing Women to Fly Fishing
Thursday, July 12th at 2:00 pm – 3:00 pm
Presenters: Hilary Hutcheson, guide and owner, Lary’s Fly & Supply; and Karlie Roland, guide and Women’s Program director, Emerald Water Anglers
When it comes to growing our sport, and growing business, female anglers are a group that has gained immense momentum in the last handful of years. Join Hilary and Karlie as they discuss their formula for attracting more business by building female-focused community, opportunity, education and support.