To that end, our efforts are focused on achieving three strategic objectives:
1. Growing demand for fly-fishing products by attracting an ever expanding audience to the sport
2. Promoting better business practices and professional development opportunities for members
3. Providing a clear, loud voice to elected officials and government agencies on issues ranging from the protection and rehabilitation of fly-fishing habitats to tax related issues important to the fly-fishing community.
As a member of AFFTA, you become a significant factor in the accomplishment of the association’s strategic goals. When you join AFFTA you help support the promotion of the sport of fly-fishing to new anglers whose fly-fishing purchases will build the economic growth and the importance of the fly-fishing industry. Your membership support also strengthens the association membership’s voice in legislative and environmental actions which are ongoing†and more and more directly affect our industry.
As a member of AFFTA, you are taking a leadership role in strengthening the fly-fishing industry and your business.