Global media exposure of $55,000.00 up for grabs at IFTD New Product Showcase once again
AFFTA is pleased to announce that once again winners of New Product Showcase awards at this year’s IFTD will win fantastic editorial prizes in the number one international fishing industry magazine, Tackle Trade World (TTW).
The sponsorship agreement, which debuted last year, means IFTD award winners will claim a free page of editorial in TTW worth $1,700 as well as the prestige of being named the best in their specific category. This page, to run in an issue of TTW over the next 12 months, will be seen by the magazine’s international readership of over 20,000 fishing trade professionals in 120 countries.
In addition, the overall Best of Show winner will take home an editorial prize worth over $11,850.00, including two further features on their company, a free web-banner on tackletradeworld.com for six months and a free video to be hosted on the magazine’s YouTube channel.
TTW editor, David Guest, explained: “Fly fishing is close to mine and TTW’s hearts, so it was fantastic to sponsor the IFTD New Product Showcase last year. “The winners of last year’s awards have seen their products presented in front of a huge audience of international retailers, buyers and distributors as well as a large United States-based readership. It has been a real success and I know that many of the companies we have worked, both large and small, with have strongly benefited from this global exposure, which only TTW can offer.
“This year, I am looking forward to seeing the great new products the international fly fishing industry has developed and I am looking forward to seeing the hard work of Ben Bulis and the AFFTA team pay off with another exceptional IFTD show.”
To be included with a chance of winning some international fishing trade media exposure, simply enter your product into the IFTD New Product Showcase as normal and keep your fingers crossed!