As a kid growing up on the family ranch in the Owyhee mountains south of Boise, I was exposed to fishing early on. On a summer vacation near Warm Lake in central Idaho, I caught my first fish with a bamboo fly rod and an automatic reel at the age of seven. That love of fishing and adventures outdoors has been the driver for my professional life.
I got my first job as a tech rep for Garmont Ski Boots, followed by Nordica. In those days, we had the summers off. I started guiding for Terry Ring, which I did for 14 years. Patagonia called Terry and said they were looking to hire a fishing rep; I was hired in 1994.
In 2004 my family and I bought a ranch along the Fall River in Idaho. When we moved in, we found that we had an invasive weed problem. Because we own about a mile of river, I did not want to use herbicides that would leach into the river. We brought 650 goats in to eat the weeds. We also started our own insectary to raise beetles that only eat Leafy Spurge. You can see more on our web site. http://www.weedgoats.com/.
After years representing Patagonia as an independent fishing rep, I developed my own agency representing Patagonia, Lamson, and TFO. I was asked 3 years later to take over US sales management. 2 years later I was asked to assume the role of the global sales manager for fish.
Having been in the outdoor/fish industry for over 35 years, I have been able to develop great relationships not only with the retail community but the industry as a whole. I am pleased to work for Patagonia, a company very committed to building the best product and making the world a better place to live and play in.